AWDis current news: 1.Just Hoods by AWDis - 2010 2.Welcome to the next frontier.... 3.Just Hoods by AWDis - 2009 4.Lanzarote Ironmen 5. New product launch - kids sizes and new colours 6.Just Hoods sponsors race for life team7.Printwear & Promotion Show 2008  
 

Just Hoods by AWDis – 2010

Just how do you make the best hoodie range even better for 2010? NOW with 10 great styles and 45 great colours Just Hoods by AWDis is set to continue to rule all things hooded for another 12 months. Visit our downloads section for our brand new brochure, colour card. Check out this section over the coming months for more marketing materials to support the brand.

With a range like this, you really needn’t look anywhere else, it’s huge and unmatched. Their universal appeal comes from sheer multifunctional practicality and comfort, for use in rain or shine they come into their own when it cools down, who needs a coat when you have a hoodie?

BRINGING COLOUR INTO YOUR LIFE!


Welcome to the next frontier....

Following the success of the 6 Just Hoods styles July 2009 welcomes the next frontier – The JH003 Varsity Hoodie.

The Varsity brings a new range of options to existing customers and will no doubt attract a range of new customers as well. Available in 12 contrast colourways and 5 sizes they are guaranteed to be a welcome addition to the range. So be ready for the rush as campuses, clubs and companies take up the newest Just Hoods design!!!

The new addition to the range will be available from our distributors from the 1st of July.


Just Hoods by AWDis – 2009

Just how do you make the best hoodie range better? Watch this space in January 2009! We’ve got some exciting plans for next year. With 6 great styles and 40 great colours Just Hoods by AWDis is set to rule all things hooded for another 12 months. A brand new brochure, colour card and marketing materials will also be out in January to support the brand. Here’s a sneak peak of our 2009 brochure cover. See you next year!

HOODIES ARE HERE TO STAY


Just Hoods by AWDis Supports Lanzarote Ironmen (and Ironwomen!)

Lanzarote may not be the place that first springs to mind where you may need to wear a hoodie but for the four members of the Just Hoods by AWDis team, they were the ideal kit choice to wear before and after the Ironman Lanzarote race earlier this summer.

Widely regarded as the toughest event of only sixteen of its’ type on the planet, Ironman Lanzarote comprises a 2.4 mile swim in the Atlantic Ocean, followed by a 112 mile bike ride and a 26.2 mile marathon run. Lanzarote’s reputation stems from its notorious bike course which climbs 2600 metres, twice the height of Ben Nevis, in high temperatures and winds of up to 40mph, not unusual here as more sedate holiday makers will vouch for, but very tough on a bike!

The team comprised two Great Britain international athletes Joe Waugh and Helen Lawrence, (a former relay team member with Paula Radcliffe and World Student Games Triathlon Champion) from Northumberland plus Julie and Matt Webb from Merseyside all of whom completed the gruelling event in great times despite the conditions making it tougher than it had been in many years.

Helen and Julie did so well that they both finished third in their respective age groups and didn’t seem to be too bothered at being called Ironmen as there is no provision for Ironwomen!

All commented afterwards that their Just Hoods by Awdis hoodies were just fantastically comfortable and versatile in the cool pre- dawn morning and particularly in the evening after almost twelve hours of sustained effort when near exhaustion had set in.


New product launch - kids sizes and new colours

Launched with just one style in thirty great colours the first six months saw such phenomenal growth that the second half of the year sees the addition of six more great colours in the adults’ style (JH001) and the launch of a kids’ size range (JH001J) running in four sizes from age 5/6 to age 12/13 in an offering of fifteen of the most attractive kid friendly colours.

They are in the same strong market leading styling but without the hood drawcord, 80% cotton 20% polyester 280 gsm fleece fabric, reactive dyed for extreme dye fastness and kid essential - great washability, featuring a kangaroo pouch pocket, twin needle stitching, rib cuffs and hem.

The six newly added colours in the adult range go a long way to filling in gaps in the Colour Selecta giving buyers even more opportunity to select the shade they really want.

All the new additions to the range are available from our distributors from the 1st of July.


Just Hoods sponsors race for life team

Just Hoods was proud to sponsor one of their distributor's in the 2008 Race for Life to support Cancer Research UK. Each of the 12 strong team were provided with a baby pink hoodie (don't they look fetching!) for the event which took place in Edinburgh on Sunday the 1st of June 2008. Though none of our team won the race they did manage to raise £3,000 for cancer research so we'd like to give them a big well done from us.

Printwear & Promotion Show 2008

The Awdis Just Hoods stand located just inside the exhibition hall at the Printwear & Promotion show 2008 proved to be the perfect vehicle for accelerating what has become a seemingly unstoppable tide of hoodie sales, said AWDis.
Launched only in January, AWDis sales have exceeded all expectations thanks to innovative marketing and extensive stockholding across all thirty colours (Now 36!), making it the UK's largest range.

The bright, attractive stand attracted huge numbers of visitors and the AWDis Jelly Beans proved to be one of the most popular promotional items at the show, offering a tasty alternative lunch and for one lucky visitor a bumper prize of Jelly Beans!

The show enabled the company to gather valuable customer information to aid in future developments, and six new colours plus the launch of the kids' sizes were previewed. These will be available from stock in mid summer from Pencarrie, Prestige Leisure, Ralawise and Ralawise Ireland.